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ABOUT BUILDER

SHOP CONCEPT


REDMOON is a leather fashion brand with a basic concept based on the “BASIC EVOLUTION” created by Founder, Keiichiro Goto in 1993.

It is also a pioneer who pioneered the wallet that was only a supporting role of fashion to the world with the name of “Leather Wallet” and pushed it up to the leading position.

Many of the leather goods products of this REDMOON brand product are handmade by the craftsman, and its representative work “HR-01” establishes a stationary position as a vertex of the leather wallet from its foundation to the present I will.



Leather products, leading craftsmen group


SHOP CONCEPT

“REDMOON” started by Mr. Keiichiro Goto

This brand that has a great influence not only in the leather craft world but also in the fashion world began in 1993.

The brand owner recognizes that it has become a REDMOON brand production studio that has many skilled leather builders.

Leather brand “REDMOON” which became one of the most domestic in Japan now.
The leather products are made with skill of skilled craftsmen.

Craftsmen are making leather products after being recognized by brand owner Keiichiro Goto.

In addition, the only “domestic builder group” that made the movement of the “BASIC EVOLUTION” theory into a movement by “products creation” which can make “products” by unique manufacturing method and production system, and “Human growth” craftsman (Shoku-Nin) “created “is.

Cut out the oldest, attractive and difficult materials “leather” in this world with exclusive leather cuts, engrave and set up with a foot-type vintage sewing machine 40 years ago and sew it.

There is a rule as a “professional builder” that the craftsmanship is responsible for completing the entire process of work as an iron rule.

It is different from ordinary factories and we do not do any flow work etc.

One craftworker consistently takes responsibility from the cutting of leather to sewing, finishing, and then packing. It appears to the goods virtually.

Also, it is not just a workshop. Craftsmen do even product design.

If the factory making ordinary bags and wallets has a designer, the designer and the craftsmaker who makes it are different.
However, the craftsmen themselves familiar with leather design themselves. This is also the attraction of REDMOON brand leather products.

Here we are honestly facing the leather with its own system and the enthusiasm for craftsman that we have built so far, using hands, eye-warming and conveying from people to people with warm handmade.


Technology oral tradition inherited


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There is no manual in production related to production in the production studio.

I do not have a curriculum.

The technique is basically to steal from the teacher, and technology has been transmitted from the teacher to the disciple by the oral succession.

This is based on Mr. Keiichiro Goto experience of the brand owner.

Goto said at the time 20-year-old, when I visited the Western District of Arizona went to the United States, had met people of Native American that the leather work.

Because not comfortably tell me is technology the production landscape interested in foreigners, but there is no opponent to know begging and you tell me the technology Goto, who had been in them of one person views in one day, and refused frankly I will excuse you.

Still I could not give it up, I came everyday, I burned that technique in my own eyes and steal · I got myself.

After that, we improved technologies and sublimated them to technology.

This still remains as a source, we do not have manuals and curriculums to learn from this.

This seemingly inefficient seemingly “inheritance”, which is also indispensable for maintaining high technology, this is also supporting the high technology of the manufacturing studio now.


Technical cutting


The secret of quality ,,,

It is hidden in cutting and sewing.
That it is manual work, that’s it.
But in that manual work, further “secrets” are hidden, imagine “leather cutting” “pedal style sewing machine”, old belt, the cutting surface starts to bulge from there.
But REDMOON’s leather goods do not have it.
Because it is not cutter but cut leather with “crushing” tool called leather cutting, the meaning of this collapse prevents “peeling”.
This tool is a tool called “leather cutting”, it becomes a tool which requires skill to be hard to cut straight if it is an ordinary person.
Even more difficult work such as cutting curves.
However, craftsmen with high technology perform this work brilliantly and are building up products.


Technical sewing


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We use all pedal style sewing machines in the production studio, there are even vintage sewing machines 40 years ago if it is old.

This is because the craftsman feels the “strength difference” for each part of the leather with the body.

Ignoring the “strength difference” and forcibly sewing with high torque will cause the leather to rip, because it does not do excessive sewing like that, it is necessary minimum according to the “feature” that the leather has It is necessary to sew with limited torque.

Well for a vintage taste, there are apparel makers using old sewing machines for the purpose of directing, but although REDMOON is different, it is used to keep the quality of leather at the maximum in order to cherish leather is.

Also, do not use glue when sewing leather goods.

In other words, it does not stick together completely.

With this, leather and leather can move freely to some extent, if stress is applied from the outside, if it sticks perfectly, that part will tear, but in the case of REDMOON leather products the yarn It is enough to cut it, by doing this repair it is making a product that can endure use for many years.

In addition, some products are sewn in “hand stitches”, hand sewing refers to the technique of sewing with hands and threads using hands as its name suggests.

Leather is different from cloth, needle does not pass because it is a solid material.

For that reason, we use special tools before sewing, sewing after leaving a hole in the leather, which makes time and effort.

It is not that sewing by sewing machines and hand sewing are superior either. According to the characteristics of the product, we sewn products by the best sewing method.


Technical finishing


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Finishing is a very troublesome work, what kind of work is to cut leather and leather and polish the stitched side with special tool and glue, this is persistent work, all aspects It takes time and effort to polish.

* There are products that do not dare to do this work depending on the characteristics of the product.

Normally, I think that a leather craftsman would imagine older people, but all the artisans of REDMOON are generally young, the current age group is about 20 to 35 years old.

Why? Well, unlike the brands in the streets, every member is a craftworker and a designer, which also realizes the fusion of things with conflicting factors of function and appearance.

Young leather builders with creative sensibility are also devoting day by day at the production studio today.


Technical repair


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Product repair is a work requiring highly advanced skills rather than product production.

That is because it is a work that can not be done without exceptional skill and perseverance that uses, disassembles deformed and worn items carefully, and threads through the same needle hole as before.

It is not unusual for repair work to take more time and effort than to make one product from scratch.

If you make and sell “Fake” full of streets, it is over because the technology is not expensive and the cost is huge.

However, I will not do it, REDMOON leather goods are being repaired by a skilled craftsman.

Made in Japan Leather Products.